Posts Tagged goals


On the 10th Day of Christmas

On the 10th day of Christmas my true love shared with me 10 optin pages … 9 webinars, 8 autoresponders, 7 free reports, 6 videos, 5 infographics, 4 articles, 3 slideshows, 2 Kindle books, and a new cover for my Facebook page. We don’t usually think of optin pages as content, but if you want […]

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Thoughtful Thursday: Shiny Object Syndrome

  Do you ever struggle with “Shiny Object Syndrome?” Or do you think you have “Entrepreneurial ADD?” Do you think you need more discipline to stay on track? What if I told you that chasing shiny objects is perfectly normal? Humans are naturally attracted to things that are new and different.  Our subconscious brains are programmed to notice […]

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Speaking to the Old Brain Decision-Maker

Speak the Old Brain’s Language Generally, the goal of your marketing message is to get your audience to take some kind of action. As you’ve seen in my blog posts for the past couple weeks, your audience’s old brain makes the final decision about whether or not to take the action you want them to take. […]

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Help Your Prospects Make a Good Decision

In my last 2 posts, I talked about different aspects of decision-making and what your prospects and/or audience really want from you.  Jill Konrath has covered another important and related point in her video below. I love Jill’s direct, simple advice:  Stop focusing on selling your own products or services and instead offer your prospects […]

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