How to Legally Use Other People’s Videos

I’ve been talking and writing a lot lately about different ways to create more videos for your business – quickly and easily.  Stock videos are one way that you can repurpose existing videos that somebody else has already created.

As video becomes so much more important for online marketers, especially on social media, stock videos are being heavily promoted all over the internet.

Quality can vary a lot from one stock video to another, but so can pricing and usage rights.  While there are higher-priced options, I’m going to talk here about 3 categories:

  • Free “public domain,” copyright-free videos
  • Single royalty-free videos from stock sites or bundles purchased from a vendor
  • Subscriptions to royalty-free stock video sites, allowing a certain number of downloads per month

What can you do with stock videos?

There are a lot of different ways to make use of stock videos.  One of my favorites is to add a video background to a landing page or squeeze page.  The full-screen motion in the background makes the page more entertaining and makes it seem more like an inviting place to hang out for a few minutes rather than a place that is going to demand your email address from you!  You can see an example of this when you click the link below to get my free guide, How to Use Stock Video.


I’ve also used stock videos to create small tip memes to share on Facebook.  Above is an example from my “Quotes from My Mentors” series.

This type of video meme is easy to create with my PowerPoint video templates.  But you could also use a variety of mobile video apps that let you layer text on top of a video background.

I’ve prepared a free brainstorming guide to give you 11 ideas for using other people’s videos to speed up your own video creation process.  Just click the link here to download your free guide, “How to Use Stock Videos.”

I’m also promoting a very special offer on 1,000 stock videos, with lifetime search and download access and new videos added every month.  The whole deal is available for a very short time at one incredibly low price.  Check out the offer here and, if you purchase through my affiliate link, I will invite you to a special, private webinar in late August, 2017, where I will be demonstrating many of the techniques listed in the free guide, “How to Use Stock Videos.”


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