Archive for the Content Marketing Category


The Biggest Video Mistake for Your Business

The biggest mistake is misunderstanding the role of video in today’s online world. For years, most of us have thought about digital video as a new thing – something new and exciting for internet users but also something that required extra work for most of us as online marketers. You might think of video as […]

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Social Video – 3 Reasons to Create Original Short Video for Facebook

Do you ever feel like you’re hitting a brick wall with social media?  Like you’re wasting a lot of time with little results for your business?  Especially Facebook? From January to May of 2016, the reported drop in organic reach for Facebook pages was 42%!  Does that sound familiar to you?  It sure sounds right for […]

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Repurposing Content: Repurposing Blog Posts into Beautiful e-Books

Do you have a lot of blog posts that are hidden away on your website?  Or do you struggle to post consistently to your blog?  Maybe you’re convinced that nobody sees your work any way so it’s hardly worth the bother. Of course, you can focus on SEO strategies, guest posting, and other ways of […]

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How to Create Your Own Flat Graphics in PowerPoint — and Why!

Microsoft began experimenting with a new look for the interface of its Windows Media Center in 2002.  But the Flat Design trend really took off with the rollout of Windows 8 in 2011, followed by Apple’s iOS7 in 2013. Flat design has ruled the world of web design for quite a few years now.  The […]

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